Synergy Information
Monday, 30 March 2015 11:09

Suck up to the Audience: It’s a Recipe for Success

Young SingersOne night on holidays we had a music ‘session’ which lasted for about 2 hours.  The youngest person in the group was 10. At 57, I was the oldest. Bridging that timespan in musical tastes can be a bit tricky.  But there’s one, sure fire technique that works; play songs which have been used in Kids movies.  King of the Swingers (Jungle Book), These Boots are Made for Walking (Shrek) and so on. It worked so well, that I have now received an official invitation to play at an 11th Birthday party in Finglas on April 11th, 2015. If you were just about to book me for your second wedding on that date – back off – my nephew sneaked in ahead.  Personally, I like Leonard Cohen and David Bowie.  But the kids need stuff that they could relate to. So, playing to the gallery was required. Hey, that’s show business! The interesting thing is that this lesson is 129% applicable in almost every social setting.

Wednesday, 05 March 2014 15:20

Do you HATE writing?

writingwritingOne of the daily newspapers recently ran a competition for a short story that had to be completed in 6 words or less. No doubt the idea was inspired by Ernest Hemingway who penned the following: Fire Sale. Baby’s shoes. Never used. While few can aspire to Hemingway’s genius, we can set our sights a bit lower and still write really well.  So, here’s the question: Are you a good writer? In my opinion, writing is a hugely important part of the executive toolkit and you need to get good at this.  Take this quick test:

Monday, 22 April 2013 12:27

amateur-dramaticsamateur-dramaticsThis might sound a strange article to be writing as an entrepreneur, but I am going to anyway.

I believe entrepreneurs should have hobbies. I know that both of my hobbies are a great way to relax and help me to destress. I suppose the next thing to do is to define a hobby. Well the Oxford Dictionary version is: “Activity pursued for pleasure in one’s spare time”. My version is: “Something I do to unwind and relax that is completely different to my work.”

Friday, 12 April 2013 10:25

Fruit and vegetablesFruit and vegetablesThe reason I have allotments is quite simple really. I love growing my own vegetable and eating fresh and healthy food.  This year has been a difficult year for many reasons.  Firstly we took on a second allotment which required a lot of work and secondly, the weather has been so bad that crops have not grown and yields are very much reduced.

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